2009- 2010 Ad Society Directors

President, Caroline Winegeart, email: ckelso@ufl.edu

Studying: Advertising/ Minor in Business

Year: Senior

Experience: I interned this past summer at BBDO New York in Behavioral Planning

Why are you excited about Ad Society? Everything about Ad Society makes me excited - I love being able to share my love of advertising with other passionate people and I love learning from those who also want to start a career in advertising.

What is your favorite ad campaign? I always smile when I see is the "Make Face Time" campaign for Dentyne Ice. I did a lot of research on Millennials this summer and I think it does a great job of speaking to our generation in a way that reinforces the product and brand message. I especially love the direction of the TV spots and the fact that they found a clever way to bring the message to the digital world without seeming hypocritical by limiting the website visit to three minutes.

      

VP Internal, Jessica Doren, email: jdoren@ufl.edu

Studying: Advertising

Year: Senior

Experience: Account Management Intern with Saatchi & Saatchi, Director of Marketing and Promotions at Social Studies Inc, Account Service Intern Firefly Sweet tea Vodka

Why are you excited about Ad Society? Being part of Ad Society has given me so many opportunities to learn about the industry and the people within it. I'm excited for another year to meet new members and share in another year of growth, fun and advertising!

What are your plans for the future? My all time goal would be to open my own event planning agency that throws events for the biggest names in the entertainment industry.

 

VP External, Mark Teague, email: mpteague@ufl.edu

Studing: Advertising

Year: Senior

Experience: Intern for Legendary Marketing, the World's Leader in Golf Marketing

What are your plans for the future? Considering Grad School, a Job, or PGA School

What is something random about you? I'm the first ACR (Alachua County Resident) ever on E-Board...or at least I think

         

VP Finance,Travis Damon, email: norm311@ufl.edu  

Studying: International Business/Finance/Art History

Experience: Graphic design intern at Universal Orlando Resort for two summers

What are your plans for the future? Finish MAIB graduate program here at UF and that's as far as I will forecast.

What is your favorite ad campaign? Burger King ads. ALL OF THEM.

What is something random about you? I'm afraid of roller coasters.     

Publicity Director, Michael Cheng, email: antifoodman@ufl.edu

Studying: Advertising/Concentration in Microbiology/Chinese Minor

Year: Junior

Experience: The Independent Florida Alligator advertising sales
internship, Some freelance work

Why are you excited about Ad Society? You can NEVER have a bad time
in AdSoc! From our socials to trips, everything is an awesome
learning experience while hanging out with great friends and having a
TON of fun!

What is your favorite ad campaign? The NBA "Where amazing happens"
campaign. I downloaded the actual song from the commercial to pump
me up and get me focused.   

       

Membership Director, Dayana Falcon: jewel07@ufl.edu

Studying: Advertising/ Minor in Dance

Year: Junior

Experience: Sales Internship for University Directories in the Univ. of Miami; Interned in Barcelona, Spain for a media agency called Leader Mobile; Agency Assistant for Creative Mindworks in Miami Lakes, Florida

Why are you excited about Ad Society?
Ad Society makes me excited because of all the amazing people I am getting to meet while Im networking my way into the industry every single day.

What is your favorite ad campaign?
TRUTH Campaign, because I believe it has made a difference.

 

Event Planning, Lauren Maki, email: lmaki@ufl.edu    

Studying: Major: Advertising/ Concentration in Psychology


Year: Junior


Experience: Golf channel internship: new media (internet adv)
Beloved experiential: Assistant Business Development Coordinator- 
developed an experiential campaign for Mars Snackfood's Fling from the ground up.


Why are you excited about Ad Society? The new people, awesome speakers, exciting EVENTS, and amazing trips.


What is something random about you? I'm obsessed with lists, sharpies, and pepperoncinis          

         

Technology Director, Chris McCraw, email: ckmgator@ufl.edu

Studying: Major: Advertising/ Certificate in Meteorology

Year: Senior


Experience: I interned at Erwin-Penland in South Carolina this summer. I worked on teams to create campaign for Confluence Watersports and BI-LO grocery stores. I also worked on Verizon, Denny's and TJMAXX.

What are your plans for the future? I hope to get a job in a big city with a major agency. Right now I'm leaning more towards the account side of advertising with a focus on media.

What is your favorite ad campaign? I'm in love with Disney's "What will you celebrate?" campaign. Disney, for free, on your birthday, is amazing! I think the strategy behind it is genius and I hope to be able to create something that impactful one day.          

 


AdBiz Director, Monica Jones, email: monica812@ufl.edu

Name: Advertising / Business Administration

Year: Senior

Experience: I interned in the account service department at Evolve Design Group this summer.

What are your plans for the future? I want to work in London for a year and travel Europe.

What is your favorite ad campaign? The Dawn campaign to help save wildlife. Any commercial with a great song catches my attention, and this one had a strong message and a catchy song.          

 

ICON Director, Mary Furino, email: maryf123@ufl.edu

Studying: Advertising/Business/Dance

Year:  Senior

Experience: Marketing Intern at 352 Media, Advertising Sales at the Alligator, ICON assistant director. 

What are your plans for the future? Going to Grad School for Hospitality/Event Management

What is your favorite ad campaign? Of all time: Budweiser Frogs. Currently: AIG's Baby Ads (even though AIG went bankrupt)

What is something random about you? I Irish danced competitively for 10 years.

 

Speakers Director, Karen Mauro, email: kmauro@ufl.edu

Studying: Double Majoring in Advertising and Spanish

Year: Senior

Experience: I interned at a media agency called Carat in NYC last summer. I was a communications planning intern working on P&G for Bounty, Charmin, Puffs, Pampers, Iams and Eukanuba. I also created a media plan for Chantix and presented it to Pfizer with my co-interns.

Why are you excited about Ad Society? Ad Society always motivates me to go after what I want. There are so many opportunities that Ad Society has to offer. The people are fun too!! 

What is your favorite ad campaign? All Coca-Cola campaigns. I like them because the themes are always consistent, and the ads really resonate with the brand character. Freecreditreport.com ads always stick in my head, and I also think Sonic commercials are hilarious...

 

         

Professional Trips Director, Sasha Jozefczyk, email: sashajoz@ufl.edu

Studying: Advertising/Spanish/Art History

Year: Senior

Experience: Currently Intern at 352 Media Group & Peace Corps Recruiting Office Media Technician

What are your plans for the future? I would like to work for a large agency for a few years then move to a smaller city and raise a family while working at a smaller agency.

What is your favorite ad campaign? My new favorite ads are the Bing commercials. They make me laugh every time and I think they're clever.          


                

PR Director, Sierra McGill, email: sierrakelly@ufl.edu

         
                

AdServe Director, Jamie Daigle, email: jdaigle@ufl.edu

Studying: Advertising/ Minor in Business Administration



Year: Third Year



Experience: Sales and Marketing Associate with Weekend Gator
 Advertising Internship with INsite Magazine
Graphics work with Luna Entertainment




What are your plans for the future? I would like to work in account management for an agency and make enough money to pay back my student loans before I have grandchildren.

What is your favorite ad campaign? My favorite ad campaign would have to be the Get a Mac campaign by TBWA. Each ad clearly shows the advantages of choosing a Mac over a PC, while also being humorous and staying true to the personality of the brand.



         

Adshop Director, Carolina Iglesias, email: caroligle@ufl.edu

Studying: Advertising/ Minor in Art History



Year: Senior



Experience: I was an
Account Management Intern at Brunner | Strategy & Logistics Intern with Grooveshark.com. I also had a job as a Graphic Designer at Palm Beach Community College and Freelance Graphic Designer with J.R. Brick Communications.

What makes you excited about Ad Society? Another year of great speakers, amazing trips and our new AdShop committee.

What is your favorite ad campaign? 42 Entertainment's "Why so serious?" viral marketing campaign for Warner Bros "The Dark Knight."



                 Adwerks Directors


Team 1, David Saenz, email: david5ae@ufl.edu

Studying: Advertising/Business


Year: Senior


What is your favorite ad campaign? I like Crispin Porters BK digital campaigns.

What is something random about you? I do triathlons on my spare time.

         
             

Team 1, Aubrie Brake, email: aubrie3@ufl.edu                   

Studying: Advertising/ Criminology


Year: Senior, May 2010


Experience: Jimmy Choo- Marketing Intern / Traffic Marketplace (Advertising Network) Intern/ American Rag Brand Ambassador


What are your plans for the future? To work at an Advertising agency in New York City


What is your favorite ad campaign? I love the classic Nike "Just Do It" ads. They have an underlying emotion and really draw in the consumer.
         

 

Team 2, Michelle Lawrence, email: michlaw@ufl.edu

Studying: Advertising/ Communication Studies


Experience: Internship at St.John and Partners, Jacksonville, Fl


Why are you excited about Ad Society? I love meeting professionals and having the opportunity to spend time we people who enjoy advertising just as much as I do.


What are your plans for the future? A research/account planning job in a big city.


What is your favorite ad campaign? Avis is only #2 campaign and Pepsi Refresh Everything

 

               

Team 2, Aley Ogg, email: aley87@ufl.edu

Studying: Advertising / Dance



Year: Senior



Experience: This past summer I worked as a creative intern for Mercedes Homes in their in-house ad agency. I am currently interning at Paradigm Properties doing both marketing and creative work, and I have also done some free-lance graphic design work.



Why are you excited about Ad Society? What makes me excited about Ad Society is that it opens up a lot of opportunities to become successful in the advertising industry. It's also a lot of fun, and I'm really looking forward to going on the trips!



What is your favorite ad campaign? My favorite ad campaign is the Corona "Relax Responsibly" campaign. I think it's a great campaign because the ads are so simple yet so clever- they're very distinctive and they always make me laugh. Plus, I love the beach...so it just works for me!